Artwork Submission

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SRP Family Artwork Specifications
Revised 1/10/2005

Artwork Guidelines

Submitting Artwork?  

Please be sure your artwork meets our requirements below.  Artwork received that is not in line with these specifications may be subject to amend charges. Standard Rule Promotions cannot accept responsibility for print errors or late deliveries where artwork has been supplied incorrectly.  Our art department provides 30 minutes of setup time free of charge.  Setup and design exceeding 30 minutes will cost $40/hour with a 1 hour minimum charge.


Party Favors- Artwork for party favors should be setup as line art with 100% black coloring.  Bigger is better- we can reduce your artwork with little or no image quality degradation.  However, we cannot make your artwork bigger.  Please submit artwork that is as big or bigger than the imprint area for your design.

Screen Printing- Whenever possible we request artwork for screen-printing jobs be submitted as vector images.  This allows us to use your artwork as supplied so you receive exactly what you’ve submitted.  Color separations are also requested when possible.


All artwork submitted to is preferred in the formats below.  We cannot accept Macintosh files at this time.  Vector art is preferred whenever possible.  Please submit native Illustrator or Photoshop artwork in version CS or lower and native Corel artwork in version 12 or lower.

Preferred Formats: .tif  .eps  .ai  .psd  .cdr

Secondary Formats:  .jpg  .gif  .bmp  (we cannot guarantee results with these formats)


All submitted artwork should be 300dpi minimum.  Line art for part favor items should be 600dpi if possible.  Submission of low-resolution images may result in print blurring, pixilation, or necessitate redesign and associated artwork fees.


For color matching we recommend you supply us with Pantone numbers or Multi-Tech ink numbers.  Because monitors and lighting cause color variations we cannot “eyeball” colors as supplied in artwork.  If artwork is color sensitive please submit vector images that utilize Pantone spot colors.  One color designs should be submitted 100% black.  Please color separate when possible.


To ensure accuracy in your design we strongly recommend all fonts are converted to curves or are outlined prior to submission.  This prevents fonts from being replaced when imported into our system for preparation.  If fonts are not converted reserves the right to substitute fonts as we see fit.


We require our customers to sign off on custom artwork design.  Whenever we use submitted artwork or design from scratch we send you a proof prior to production.  Only after payment and approval are received does production begin.

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